A The Navigator Company reformulated its entire Corporate TV channel using Digital Signage software World VDS of Amplitude Net.

The project included a Pilot phase, which allowed the company to better understand its needs in terms of the content to be presented on each screen associated with the Corporate TV project, having subsequently implemented its installation in just two weeks.


About Navigator... the numbers speak for themselves



With more than 60 years of activity, The Navigator Company is an integrated producer of forestry, pulp and paper, tissue and energy. It is known worldwide for its production of fine printing paper, Navigator is currently one of Portugal's largest companies, with truly impressive figures and an enviable international profile.

Its turnover is around of 1% of national GDP, where a 3rd largest exporting company in Portugalrepresenting about 6% of the total containerised cargo exported by national ports. Its exports have as destination about 130 countries in the five continents, thus representing the largest international reach among Portuguese companies.

Navigator is also outstanding for its production of energy from biomass, with more than 50% of the total energy produced in Portugal being generated by the Company, corresponding to 5% of total electricity generation in Portugal.

As the leading European manufacturer of UWF printing and writing paper and the 6th largest in the world, Navigator's business model is based on research and technological innovation.


Operation of the new Navigator Corporate TV channel



To materialise the Corporate TV project that the company designed, dozens of screens were installed in its 5 operation centres in Portugal, bringing to life its new TV channel with Corporate content directed essentially to its employees.

The 5 locations where the company currently presents its Corporate TV channel are Lisbon, Setúbal, Figueira da Foz, Aveiro and Vila Velha de Ródão.

Navigator's team is made up of more than 3 thousand direct employees, and also has the support of thousands of partners in the dialogue they maintain with the communities in which they are located, thus reinforcing the company's entire greatness.

The broadcast of the transmitted Corporate Television channel is differentiated by the location where the TVs are placedIt essentially consists of the following 3 main items:

  • News: where the company's Internal News is presented;
  • ProductionThis report is composed of the presentation of several key monthly production indicators for Pulp, Paper, Tissue and Energy;
  • With usspace focused on the disclosure of the entry and exit of new employees, as well as the changes in positions that have occurred.

In the intervals between each item on the Corporate TV channel, various complementary information is presented, among which the following stand out:

  • Occupancy of the rooms in each location;
  • Lunch and dinner menu for the day;
  • Front pages of the day's major newspapers;
  • Weather forecast for the site.

The Corporate TV channel also has the particularity of being broadcast in vertical and horizontal formataccording to the arrangements of the screens on which it is playing.

For the construction of the Corporate TV channel, Amplitude Net developed specific templates in its Digital Signage software World VDS, whose key information comes directly from Navigator's central information systems. In this way, it was possible to create great automation in the channel's broadcasting, minimising as far as possible the human effort required to manage the Corporate TV channel. This automation gains even more relevance since, as mentioned before, there are 2 distinct broadcast formats, namely vertical and horizontal according to the screen arrangements, which would lead to the duplication of human work if the channel automation had not been carried out.


Navigator's commitment to Forests and their Sustainability



Navigator's business is also characterised by a strong commitment to forestry and sustainability, and in Portugal it has the largest private forestry holdings, covering approximately 112 thousand hectares, certified under the strictest international control systems. This land is divided into approximately 1,400 Management Units in 173 municipalities.

Its commitment to sustainable forest management is further reinforced at Viveiros Aliança S.A., currently the largest forestry nurseries in Europe, with annual production capacity of 12 million certified plants of various species, with the aim of ensuring the renewal of Portugal's forests. In addition, the Group's commitment to sustainable forest management is also characterized by the strong investment made in Research and Technology through its Forestry Research Institute.

Navigator's approach to social responsibility goes even further, leading it to invest approximately 3.4 million euros each year in actions to Defend Forests against Fires, a large part of which is allocated to fire prevention.


Final vision of the new Corporate TV channel

Through the new Corporate TV channel, technologically supported by the World VDS Digital Signage software from Amplitude Net, Navigator will achieve an even more significant approach with its employeesthus reinforcing its greatness, mission and the Company's values.

The lines defined for the broadcasting of its Corporate TV channel reflect this visionwhere, in addition to the Company's news and its most relevant production indicators, there is a key focus on involvement with the team through the "With Us" item, which is complemented with a series of very relevant information for the employees' day-to-day lives. Examples of this are the presentation of menus, current weather in each of the locations where the Corporate TV broadcast is taking place, or the covers of current newspapers. This information, along with other information that is broadcast on the Corporate TV channel, makes a valuable contribution to the day-to-day well-being of each of your employees, in a very subtle but elegant and effective way.

Amplitude Net's Digital Signage software World VDS has once again shown its great flexibility and ease in building a new Corporate TV Channel regardless of its complexity. In addition, the know-how of the Amplitude Net team in the Corporate TV area, supported by the various departments involved, enabled the most effective construction of Navigator's new channel. far superior end result than Digital Signage software alone has to offer.


Testimonial about the Corporate TV Project

"Amplitude Net was our choice for the renewal of The Navigator Company's Corporate TV and we couldn't be more pleased. It's essential to have confidence in the suppliers we work with, and in Amplitude Net's case, we know we can count on a fast response to all requests, and on a high quality creative and technical approach. Today, with the work we develop together, we communicate, through this channel, in a closer and more effective way with our more than 3000 employees."

João Muge - Talent Management and Organisational Development Department

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