Boost sales with Digital Signage, highlighting products, offers, and campaigns dynamically and attractively at the point of sale.
Having attractive communication at points of sale is a factor of great influence in the purchase decision of consumers. Digital Signage is the ideal way to effectively engage your customers.
The experience of screens with dynamic content allows you to the customer has an experience of connecting with the store even before entering the physical store, in order to attract the consumer, and subsequently stimulate him in the purchase of the store's articles.
Digital Signage is also a perfect communication medium to instantly promote desired promotions at the same time they result in a reduction of costs associated with logistics and poster printing.
Digital Signage is becoming increasingly personalized, with the ability to adjust content based on real-time information such as the customer's location in the store, purchase history, preferences and even the weather situation. This personalization increases the relevance of content and offers a more engaging experience.
AI is playing a crucial role in Digital Signage for retail. AI systems can analyze customer data, in-store traffic patterns, and visual feedback to optimize the content displayed. Additionally, AI enables automation in creating dynamic content, saving time and resources.
Interactive displays are becoming more common in retail. Customers can interact directly with the screens to get detailed product information, compare options, view product reviews, and even make purchases directly from the screens. This interactivity improves the customer experience and can influence purchasing decisions.
After the remodelling in 2020 of the TV Channel inside the shops, BP is now using the World VDS Digital Signage software from Amplitude Net directly integrated in the screens of its new fuel machines.
After the launch in late 2014 of its online sales site, DECATHLON has taken another important step in its Marketing and Digital Advertising strategies, by placing 36 82″ monitors throughout its stores.
This website uses cookies to improve your experience. By proceeding you agree with our Cookies Policy.